What's in a name Costa?
Toffee or caramel. Does it really matter? In most cases it doesn’t which is what some bright spark in Costa product marketing thought. But try telling that to the kids - or the baristas!
Toffee or caramel. Does it really matter? In most cases it doesn’t which is what some bright spark in Costa product marketing thought. But try telling that to the kids - or the baristas!
As usual, whenever a well known organisation has current or ex-employees making negative comments about customers on any of the social networking sites, it makes the news. Well, this time it is DSGi in the limelight as reported by for example The Guardian/Observer.
OK, so it may be amusing to read such antics but let's be honest, even this level of behaviour is not typical any more of the average DSGi employee. Every business will have people who will go onto Facebook, Twitter etc and do this and some will get away with it, some will just be ignored and some will pay some kind of price. But it happens down the pub, in the canteen, in Head Office etc. Yes, it's made public on Facebook which is why it is stupid but in reality, does anyone really care? Does anyone stop shopping at PC World just because of this? Of course not. We shop there (or not) based on our experience, service, product and price.
So whilst DSGi will no doubt need to look into this issue, they are much better placed (IMO) staying focused on what the customer wants instead of what a few people get up to in their spare time. What it does highlight of course, that if your recruitment process can weed out such people before they even join you what a difference that would make!
It was with much anticipation that I awaited delivery of the new McDonalds career site. I did see it last week and was sorely disappointed but at least I'm not the only one who isn't impressed! And the more you go through the site the blacker it gets!
Continue reading "Jobs at McDonalds: The McUgly Career site" »
This post has nothing really to do with Talent Technology but it is Friday and it is about a retailer!
Anyway, I popped into M&S earlier to get a sandwich and got a bit of a surprise from the big Plan A!
Top 100 Retail Career Sites - Best Application Process Winner - 3 Careers

Is the application process important when considering your recruitment performance? We know it is but read what 3 say.
Looks like the award for the first grocer to start an external blog goes to Mark Price of Waitrose.
But is his blog as good as his food? Will he achieve his aim of being not so chubby? Can we help him with both??
We have today completed the first phase of our social network which is part of the Top 100 Retail Career Sites programme. The Top 100 marketing activities will commence towards the end of this week which I will of course blog about but in the first instance here's an image of the Retail HR E-recruiting network. As is always the case, Ning decides to go Nong on our first day!!
You can apply to join at http://top100.hirestrategies.co.uk. Please check our rules before joining!!
A hands-on, experienced social media and talent technology consultant with a strange passion for running in harsh places.
This site aims to help you learn how to use technology to transform your workplace performance and has nothing to do with running!