As you may know I am a BIG fan of Starbucks and have been waiting with anticipation to see their new UK career site. It is now of course as to be expected - in my opinion very nice aesthetically and engaging. But, already there have been comments on the ATS (Taleo) integration and how "ugly" it is. But, does it actually matter?
Continue reading "Starbucks UK Career site - what do you know!" »
I am still asked "Who has the best career site?" There are many great looking sites but that means nothing if the owner has no idea about measurement and performance. Using a swimming analogy, the training needs to be specific for the race. Times show performance and levels of improvement. Training is tweaked accordingly based on results. And on it goes. Clear goals in mind, specific activities to improve performance, measures to show improvements/losses.
Continue reading "Hey you with the flashy career site....." »
Following on from the Stepstone acquisition of Mr Ted what else may be on Mr Parkers shopping list? Is it just acquisition for growth or acquisition to expand the depth of their product offering. The likes of Amazon and Tesco have expanded way beyond their roots and Stepstone appear to be following suit. But the focus for most of the ATS vendors has been downstream of the application process into the talent management space whilst the likes of Success Factors are trying to push upstream. But I think their is a massive gap upstream for the ATS vendors.
Continue reading "ATS vendors - where next?" »

The US recruitment team of Sodexo have been doing great things with social media but, we have just implemented our own version of Jobs2Web for Sodexo in the UK as well as some initial steps into social media for recruiting.
Continue reading "Sodexo UK Careersite gets SEO and social media upgrade" »
It depends. But if they are going to take social recruiting seriously, and attempt to integrate their career site with their social presence, then a blog could actually make it that little bit easier. Don't believe me? Read on.
Continue reading "Should Corporate Recruiters have a blog?" »
Following on from the Social Media in Recruitment Conference last week (#SMIR on Twitter) I am delighted to say that you can now register for this workshop as of today at www.hirestrategies.co.uk/newformat.
This workshop is being sponsored by Jobsite.co.uk which helps keep the cost down hence the first one is going to be FREE! Thinking of registering? Read on.
Continue reading "Social Recruiting Workshop New Format - Registrations Open #SMIR" »
According to New Media Age, brands such as Coke are starting to plan to build Facebook Pages and branded YouTube Pages instead of Campaign Sites. Hubspot blog goes into a bit more detail (and is worth reading) but in summary Coke want to go where the consumer is rather than drag them to a Coke site.
So does the same strategy apply to potential candidates?
Continue reading "Can a Facebook Page replace your Career Site?" »