The digital operations manager
The continual growth of social networks has pushed more site designers/owners to add more social modules to engage their visitors. According to a New Media Age article Kellogg's for example are hiring a Digital Operations Manager. Chris Wermann, Kellogg's Regional Corporate Affairs Director said
"Consumers are using new media to research anything they want to buy, so we have to define a clear strategy for all marketing, from social media to paid-for formats such as display and search."
The same applies to recruitment i.e. you need a strategy for ALL marketing. So if you are still dabbling with social recruiting and/or Google Adwords the quicker you get onto one of our workshops the better. The longer you leave it, the better it is for your competition.
