Graduate recruitment = Generation Y = web 2.0 = NOT!

I sent out a short e-mail today reminding some people about my latest report Putting Social Media in the Workplace.  I had a really good response with a lot of nice feedback and registrations.  I also received an e-mail response back from a Graduate Recruitment Manager of a very successful law firm who said:

"Thank you for your email.  I would be grateful if you could remove me off your database as your services aren't relevant to the field of work I deal with."  Graduate Recruitment Manager

Maybe I did not communicate very well.  Maybe they don't need ANY of our services.  Maybe their flash only graduate recruitment site doesn't need to be found in search engines (what SEO!).  Maybe they don't need to concern themselves with website accessibility.  Maybe the other 8 law firms that DID get a copy of the report are smiling.  Maybe I've just missed the point.........