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November 13, 2007

TK Maxx recruitment advertising

I am not a big fan of the discount fashion retailers for a number of reasons but having two young daughters and a spend thrift wife they dragged me into our local TK Maxx with the promise of bargains and saving of much cash.  They had my attention!


Learn about Hispanic Recruiting at LatPro.com.

Now, aside from the experience being a lot better than expected (I was carrying my Starbucks purchase to warm my heart slightly) and the bargains being in their plenty (why do women quote how much they have saved [you] rather than how much extra they have bought with the alleged savings?) I was (sadly) impressed with the back of the receipt (I did not dare look at the front).

Tkmaxx_receipt_small


However, if you click on the receipt above and have a look at the career site, it is pretty uninspiring to say the least.  And DO NOT go there in Firefox mode - it is even worse!  A bit of a shame as someone at TK Maxx has done something very simple and low cost with their recruitment advertising (also done very very few retailers) yet the site lets them down big time.

Anyway, well done to someone for getting it on the back of the receipts - just need to get a bit of cash for the career site.


Learn about Hispanic Recruiting at LatPro.com.

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About Peter Gold

About Peter Gold

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