UK job board pricing

Well, they could have come out fighting but no, they just decided to moan and whinge.

In this weeks Recruiter Magazine (7 Feb 2007) there is an article called Congestion on the  boards.  A few quotes if I may.

".....some participants in the marketplace agree that the services and products being offered are the most important factor in the setting of advertising rates."

Yeah right!

"Alan Townsend, chief operating officer of Monster UK, agrees that rates reflect the services on offer.  Last year there was a small increase but that was because we improved our CV product by acquiring 1.3m CVs. The product is worth more now as a result."

So we just get bigger discounts then.

"Rosalyn Rahme, director at Goldjobs.com and Silverjobs.com, says that rates have had to increase to cover the cost of increasingly sophisticated software and technology."

So technology hasn't really got cheaper and easier then, silly me.

"Once you deliver response you can begin to increase your prices and the more you control the market the higher the price you can charge, says Keith Robinson, founder of Kangarooster.com."

Keith, this is the Internet, get real.  And the name - what is that all about?

"Trinity Mirror's hotonline, recently launched 20 niche jobs boards. Its managing director, Andy Baker, says: We will see where we are doing well and getting candidate growth, then ask our customers for more money."

Course you will Andy, if it doesn't work first time let's try it again.

"Jim Ryan, managing director of OfficeRecruit.com, says: Rates are going up across the board mainly because of increased competition. Also we need to charge more to maintain site development, support and infrastructure. We need to recoup these costs."

Too complex for me - competition forces rates up?

So there you have it.  Lots of fantastic reasons for rate increases for job boards.  In the meantime I'm off to use some of the great free trials that I've been offered!!